Here’s how this man got hired in a parking lot

A UK citizen has figured out a great place to get hired – at a parking lot! Jonathan Swift realized that the best way to get a company’s attention is to go to the one place that almost everyone passes through once daily – their garage.

A stroke of marketing genius

Mailing in a soft copy resume was too mainstream for Jonathan Swift, who put on his thinking cap for his dream job as a marketing specialist at Instantprint, UK. He printed pamphlets with his name along with a witty introduction and a QR code for his LinkedIn profile from Instantprint, the very company he wanted to work for. He then stuck them on every vehicle parked at the company’s parking lot. More like a coup, this marketing stunt caught the attention of everyone working at the company, including the marketing manager, who later shared the CCTV footage of a busy Jonathan fixing pamphlets on windshield wipers. The company even wrote about Swift’s stunt on Twitter, and they were floored at this ingenuity and desire to get noticed. When Jonathan was in his act, the security at the lot kept a close watch on him and intimate the office staff, who ended up impressed instead of being alarmed. They felt his attitude was refreshing, and so was his sense of humor. Both qualities they look for in their employees. What’s more, Jonathan was honest when quizzed about how he came up with such a unique idea. He didn’t take full credit but rather disclosed that his harmless stunt was, in fact, inspired by yet another Instantprint employee. She got her photos printed on the company’s banners which landed her a position in their design team. Also Read: How QR is Changing Parking as We Know It

Two cents

While the idea of sticking flyers and the courage to follow through is commendable, the parking lot’s location and design also deserve some credit. After all, he stuck the flyers in an open-air lot, under the sun, where the proper authorities easily read them. Additionally, the smart lot was remotely supervised, giving Jonathan a small window to finish his milestone act. This exercise would’ve been impossible had the authorities deployed personnel patrolling the lot. In the end, it all worked out for Jonathan and Instantprint – he got hired at parking lot and the company gained a clever employee.